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What's inside?
The basics
A few examples: → The different methods to measure customer happiness. → What’s the difference between a survey, feedback, testimonials and online reviews. → Are feedback surveys classified as marketing communications?
The Yonder Customer Feedback Loop
An approach specific for businesses providing a service and relying on word of mouth marketing.
17 articles diving deep into feedback
A few examples: → Our formula for tackling negative feedback. → What are the top 5 questions you should be asking to get useful feedback. → How does your NPS stack up against your competitors? → What effect do ratings have on Google rankings?