Founded in 2018 in New Zealand, Yonder has revolutionized tourism technology through innovative solutions that help tour operators deliver exceptional customer experiences. The name Yonder evokes the idea of looking into the far distance – a philosophy that drives our commitment to pushing the boundaries of what's possible in tourism technology.
In 2024, Yonder was acquired by TOMIS, the leading marketing agency for tour operators, creating a powerful combination of marketing expertise and technological innovation. Together, we're uniquely positioned to transform how tourism businesses serve their customers, helping our award-winning clients stay ahead of the curve with advanced solutions that drive real results.
Our Mission & Vision
We bridge the gap between digital complexity and real-world growth for tourism businesses. Our uniquely integrated team delivers both marketing services and software solutions to simplify operations, drive direct bookings, and turn data into actionable insights – empowering our customers to confidently focus on what matters most: creating exceptional customer experiences.
Continuously Improve:We are relentless learners. We grow from wins and failures, using feedback loops to enhance our people, processes, and products. Innovation drives our industry leadership. We stay curious, embrace new opportunities, and support one another through growth and change.
We Are a Company with a Soul:We will not sacrifice values for growth. Our people are our greatest asset. We foster a culture where everyone thrives by embracing their unique strengths and talents. Employee satisfaction and reinvestment are top priorities. We act with transparency, integrity, compassion, and respect - having fun along the way. When our people succeed, we all succeed.
Keep Your Sleeves Rolled Up:We're hard-working, and passionate. We collaborate and adapt with agility, balancing independence with support. We work smarter, not just harder, and we show up for one another when it matters most.
Professional Integrity & Human Ownership:We are experts - confident yet accountable. We own our work, embrace feedback, and maintain trust with our clients and each other. We leverage AI to enhance creativity, sharpen decisions, and accelerate execution - while keeping humans accountable for quality, ethics, and outcomes.
Be Intentional & Catalyze Growth: We act with purpose and focus. We set clear goals, make thoughtful decisions, and adapt quickly as circumstances change - so our work creates real impact today and sustainable growth tomorrow.
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