Guide: How Exceptional Businesses Use Feedback to Grow

What's inside?

The basics

A few examples:
→  The different methods to measure customer happiness.
→ What’s the difference between a survey,  feedback, testimonials and online reviews.
→ Are feedback surveys classified as marketing communications?

The Yonder Customer Feedback Loop

An approach specific for businesses providing a service and relying on word of mouth marketing.

17 articles diving deep into feedback

A few examples:
→  Our formula for tackling negative feedback.
→  What are the top 5 questions you should be asking to get useful feedback.
→  How does your NPS stack up against your competitors?
→  What effect do ratings have on Google rankings?