Multiple Activity Offerings? Give Your Website Visitors A Map!

Ever offered a range of experiences, from family-friendly rafting to adrenaline-pumping zipline, and watched guests get lost in the options?

Complex packages, seasonal passes, or add-ons can overwhelm, and that often means abandoned bookings or mismatched expectations.

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Meet the Recommend Quiz: Mapping Guests To Your Tours

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Yonder’s Recommend Quiz, part of the Yonder Recommend suite, is designed to engage site visitors with a no-code, customizable quiz builder.

Configure it with questions like "Looking for thrills or nature?" or "Best suited for families or solo adventurers?" and suggest the most fitting tour or package, tailored to each guest’s preferences.

Built with seamless integration in mind, it pulls product details from your booking system, lets you craft explainers, sets recommendation rules, and connects with your remarketing tools; making installation and operation remarkably effortless.

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Real Results: How Hanmer Springs Thermal Pools Leveraged the Quiz

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Hanmer Springs Thermal Pools & Spa used Yonder’s Membership Quiz to tackle a big problem: a complex mix of ticket types and passes that confused potential guests and hurt conversions.

Outcomes that speak for themselves:

• Simplified Decision-Making: The quiz demystified membership options, making it easier for guests to confidently choose and complete purchases rather than abandon them.
• Strong Engagement: Over a year, the quiz logged 1,343 interactions, with 961 completed submissions, delivering ROI within just days each month.
• Operational Efficiency: Staff saved 145 hours annually, as the chatbot answered 91% of queries immediately, or captured contact info for the remaining 2%.
• Website & Workflow Improvement: The chatbot surfaced content gaps on the website while email alerts from unresolved chats replaced log review.
• Smarter Retargeting: Even abandoned quizzes become rich marketing data helping you retarget based on guest intents and preferences.

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Why It’s a Game-Changer for Your Multi-Activity Offerings

1. Match Guests to Best Experiences

No more too-extreme recommendations to relaxation seekers or overly tame options for thrill-seekers. The quiz creates personalized journeys from the first click.

2. Upsell Wisely

Highlight premium experiences, add-ons, or merchandise when the time is right – boosting ancillary revenue without feeling pushy.

3. Build Rich Marketing Data

Know if guests lean toward family-friendly or adventure-heavy activities. Use that for targeted promos, segmentation, and re-engagement.

4. Streamlined Tech Integration

Built to blend with your website and booking system effortlessly, the quiz can feed live availability and automate the guest journey end-to-end.

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How to Roll It Out for Maximum Impact

1. Craft the Questions: Think “What’s your ideal adventure vibe?” or “Any accessibility needs?” Ensure they reflect your range of experiences.
2. Weave in Education: Use explainers to inform guests, like the benefit of a day pass vs. annual membership.
3. Link Products Smartly: Pull in real-time packages or passes and map them to answer pathways.
4. Integrate Strategically: Embed on your homepage, or drive traffic via ads - bonus: integrate with remarketing tools like Facebook Pixel for follow-up promotions.
5. Use Insights: Review quiz analytics to fix website confusion, fine-tune messaging, and tailor future offerings.
6. Pair with Chatbot Support: Let Yonder’s AI chatbot handle FAQs and escalate complex queries - saving staff time and enhancing guest service.

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Yonder’s Recommend Quiz turns complexity into clarity.

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It guides guests to the perfect activity, whether that’s a family rafting half-day, a relaxation spa membership, or a high-adrenaline adventure. It improves conversion, supports upselling, and equips you with data to refine marketing and operations.

If you’re offering diverse activities and want to make life easier for both your guests and team, the Recommend Quiz might just be the missing piece. Request a demo and find out more today.

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